Use of English

Data and Decisions

In modern organisations, data plays a central (0) ROLE in decision-making. Managers no longer rely only on instinct when they need to choose between several options. Instead, they often (1) .......... on figures, reports and patterns to guide them. Good data can help a company identify customer habits, reduce waste and respond more quickly to changes in the market. However, having access to information does not automatically (2) .......... better decisions. The data must be accurate, relevant and presented clearly. If staff collect the wrong information, they may (3) .......... the situation completely and choose a poor course of action. For this reason, many businesses invest in tools that can (4) .......... large amounts of information and turn them into useful insights. Even so, human judgement still has an important part to (5) ........... Numbers can show trends, but they do not always explain why something is happening. Decision-makers therefore need to (6) .......... data with experience, common sense and an understanding of context. In the end, the most effective organisations are those that make use (7) .......... data wisely rather than blindly. When this happens, they are more likely to (8) .......... sound decisions and achieve long-term success.