Use of English

Science for Everyone

Good science communication plays an important (0) ROLE in modern society. Scientific discoveries can affect our daily lives, but many research findings are written in language that is difficult for non-specialists to understand. This is where science communicators come (1) .......... . Their job is to translate complex ideas into clear messages without leaving (2) .......... important details. A skilled communicator must also take the audience (3) .......... account. A talk for school students, for example, should sound very different from a report written for policy-makers. In both cases, however, the aim is to build trust and encourage people to engage (4) .......... scientific issues. This is especially important at a time when false information can spread quickly online. If experts fail to speak clearly, others may fill the gap with claims that are not based (5) .......... evidence. As a result, the public may find it hard to tell fact from opinion. For this reason, science communication should not be seen as an optional extra. On the contrary, it is a key part of helping society make informed decisions and (6) .......... up with new developments. It can also (7) .......... rise to curiosity, discussion and even future careers in science. Without it, valuable knowledge may remain out of (8) .......... for the people who could benefit from it most.